Hi, I’m Anna.

A former senior operations manager turned wandererluster who pays the bills by writing high converting direct response copy and developing marketing strategy for brands. I fancy the term Customer Experience Architect because it’s probably the most succinct explanation of what I do. 

I’m Jamaican by birth but a citizen of the world. Travel and words are my two first loves.

When I’m not crafting copy for clients or developing marketing strategy I like to spend my time weaving words to tell stories and provoke thought.

From the Blog…

Healing is Difficult

First month, first idea - an anthology with 2 separate collections of poetry organized around 2 themes. Healing is Difficult + The Human Condition. I've been sitting on half of the manuscript for this project for several years. The other half was written in a short...

Taking Chances

While I've been writing a lot more this year, very little of it has been on this blog as I've been busy with other projects. Afiwi Marketing and the Empathy Driven Marketing blog are coming along nicely, and there's now a podcast to go along with the Jamaican Girl...

The Initial Idea

It started with a conversation with my accountability partner Yvette, who is also a brilliant copywriter. There aren’t many of us who freelance online exclusively in the Jamaican space (there may be others, I just don't know them) so I keep her close. We feed off each...

Control

I have been thinking a lot lately about purpose, more specifically, the manifestation of it. As 2018 draws to a close with less than 3 weeks remaining many of us may find ourselves getting anxious. The unknown is a daunting thing. It doesn't matter how many new years...

The Secret

No one is coming to save you. You're the key to getting unstuck - not a guru or teacher, or some other person who's done what you so desperately want to do. Yes, there are lessons to be learned from others and there is something to be said for harnessing external...

Solitude

Solitude is its own kind of reward. Ask any introvert. We live for it, need it, take breaths only for the promise of being reunited with ourselves away from the watchful gaze and strange cacophony of other humans and their activities. It’s been a week since I left...

Healing is Difficult

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The Human Condition

The 2-part poetry collection ‘Healing is Difficult’ + ‘The Human Condition’ is the debut anthology by Anna Sarayna.

Together the 2 collections explore facets of the human condition… The euphoria of young love, the anguish of a lover scorned, the tumultuous yet rewarding task of motherhood, the scourge of injustice…they feel the same in any language.

Because we are more alike than we are un-alike.